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Tune in weekday mornings at 7:20am as Jim and Barb, the Q-Morning Crew reveal to you how and when to listen and win your share of thousands of dollars in INSTANT CASH!

When Moola the KCQ Cash Cow says it's time to call, just be caller number 9 on the Q-Lines to play and WIN! Cash will flow into Moola the KCQ Cash Cow's money pail but you have to stop her by saying "MOOO!" before she kicks the pail over. If successful, you will then win all the cash collected in
the money pail. But, if Moola kicks the money pail over before you stop her you will lose the cash.

Whether you win cash or not, you will have a chance to win a
BONUS PRIZE using the KCQ Country Music Fest Free Concert game piece you received in the mail. Bonus Prize includes two reserved seat tickets to the KCQ Country Music Fest Free Concert, Saturday, June 17th... two Country Music Fest T-Shirts and a CD from Brothers Osborne, Thompson Square or another great artist!



Staff of MacDonald Broadcasting Co., Frankenmuth Credit Union, Covenant HealthCare and subsidiaries and Valassis Direct Mail, Inc., and their advertising representatives are not eligible to win. Employees and staff of competing radio and TV stations in Mid-Michigan (Saginaw, Bay City, Midland, Mt. Pleasant, Flint and others) and their immediate families are not eligible to participate. Must be 18 years of age or older to participate. One winner per household including cash winners and KCQ Country Music Fest Free Concert bonus prize package winners. Winners automatically consent to any and all reasonable promotion during and after the promotion (on air use of name in newspapers and on television). No purchase necessary. Winners of other lesser valued on-air contests in the 45 days prior to the start of the “KCQ Cash Cow” on-air contest as well as during the stated contest period are eligible to play the “KCQ Cash Cow” contest. Once a contestant wins cash playing the contest, that individual or any person in the same household is not eligible to win any other prize on-air from WKCQ for a period of at least 45 days.


The 98 KCQ Country Music Fest Free Concert “KCQ Cash Cow” on-air contest will begin on Thursday, May 11, 2017 and end on Wednesday, June 14, 2017. The contest will air Monday thru Friday between 7am and 7pm. There will be no contest play on Memorial Day, Monday, May 29, 2017. The contest will be played one to three times a day on contest days.


To play the contest, listen each morning, Monday thru Friday at 7:20am when the Q Morning Crew will announce the hours in which the “KCQ Cash Cow” contest will play. Listeners will find the “KCQ Cash Cow” “game piece” on the back of the KCQ Country Music Fest Free Concert Flyer.  The “KCQ Cash Cow” contest solicit sounder will air in contest hours. The ninth caller will be selected on the Q Lines (989-753-4498 or toll free 800-262-0098) and will play the contest. The contest consists of a pre-recorded imaginary audio character “Moola - The Cash Cow” who “delivers money instead of milk”. Each on-air contest can feature a different “Moola – The Cash Cow” scenario for the character involving different potential cash accumulations. The contestant will be asked to say “mooo” (stop) before the audio character, “Moola - The Cash Cow”, “kicks over the money pail” that Moola has filled with money during that game. If the contestant says “mooo” (stop) before the character “kicks the money pail over, the contestant wins the amount of money accumulated so far during the “Moola – The Cash Cow “milking session” during the game. The amount of money won may vary with each play of the contest. When the contestant does win the money accumulated by the “Moola – The Cash Cow” character, they will be given a chance to win bonus prizes by correctly answering the announcer’s question of what artist’s name is at particular number on the KCQ Country Music Fest Free Concert “Hall of Fame” list on the back of the KCQ Country Music Fest Free Concert flyer. If the contestant fails to say “mooo” (stop) before character “Moola – The Cash Cow kicks the money pail over, the contestant does not win the money. The contestant will be allowed to play for the Bonus Prizes that include two reserved seat Preferred Gold tickets to the KCQ Country Music Fest Free Concert on June 17, 2017, two KCQ CMF t-shirts and a CD from Brothers Osborne, Thompson Square or another artist. Additional WKCQ advertising partner supplied prizes may also be awarded. Copies of the KCQ Country Music Fest Free Concert Flyer (or Game Piece) are available while supplies last at the WKCQ offices, 2000 Whittier Street, Saginaw, MI 48601 during regular business hours.


All cash prizes must be picked up in person and social security card (or copy) plus photo identification must be presented at time of pick up. Cash prizes won along with bonus prizes will be available for pick up during normal business hours starting on the Friday of the week following a contestant’s win. KCQ business hours are Monday thru Friday, 8 a.m. until 5 p.m. and after Memorial Day, Friday hours will be 8 a.m. until 4 p.m. at the KCQ Business Office, 2000 Whittier Street, Saginaw. No purchase necessary.


Prizes not claimed within 45 days will be forfeited. Listen to 98 KCQ for complete details or visit Decision of the judges is final. Winner is solely responsible for all Federal, State and Local taxes. Some prize winners may be required to sign an affidavit of eligibility and release as well as tax forms as required by law.The station reserves the right to suspend contest play, cancel, terminate or modify a contest or promotion as it deems necessary as well as make changes to the rules of a promotion or contest. Complete contest rules at



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